Business and its Impact on Society Essay Example | Topics and Well Written Essays - 3000 words

Business and its Impact on federation - Essay ExampleThey atomic number 18 in that respect to deliver the news program to the general public. To keep the world affiliated to keep the public updated and to communicate exactly what the public wants to hear, is what their function is all about. A few historic period back, it dexterity not have been an industry but today its a business for many. unbounded mediums of news media are now in action. Today, the news media has various mediums including the internet, broadcasting and the printed version. Just like in any other industry, there are different players in this field as well, fighting for the market place share just like and willing to play dirty if they have to. But this industry has more(prenominal) at stake than in any other because it has a direct affect on the learning ability and morale of the user. The players of this market now are even willing to go to an extent of being categorised as unprincipled due to their p ractices. Media is a very delicate medium of communication with the public. Whatever that is shown or communicated on the news media, becomes the publics point of view. It stooge affect the thinking process and the sensing of the community leading them to prosperity or disaster, depending upon the way media portrays the happenings. This profession is something pious. It used to mean something to those who worked for it. They had strong and fast(a) values on which they never compromised. But the development of it as a business industry has blown the whole sanctity of the profession. People have turned this profession into money machine, disregarding what affect it might have on public. The role of the participants in this industry is very vital. All the participants work together to set apart up the skeleton of the job. The public is the most vital participant because the news is about them and for them as well. Then, there are people who are working round the clock to get the n ews delivered on sentence and finally, there are those who in reality deliver the news to the public. Todays era is before of the previous one now people can even give their feedback. Public literally dictates the news media if the public demands to remain in touch with all the bitter realties of their society, then the media would automatically present them with jolting truth. On the other hand, if the society wants to remain in their bubble of optimism, then their whole media would be in line with the cherry news. Management and journalists have always had a point of conflict on dickens main things. The first one being what sells the most. Secondly, how much of it is being backed up by the titans of the markets and society. The management looks for the benefits of the organization as a whole. They consider themselves as the profit making organizations, where as journalists believe that they are working for a better cause than just simple money. On this point, the management i s even speedy to mutilate the story as per required for the situation and the demands of the time. They can elaborate or hide the facts that can lead to severe consequences for some, out of plain need for finances for their organization. The management also looks forward to enchant the mighty in the society, be it the political gurus or business tycoons they want to keep them in their dandy books for future needs. This might make them alter the truth, but the journalists want to provide the public with truth, without any net income coating. In the 21st century, public controls the media. The public now, is highly aware. They want to hear the truth without any layers of pleasantness over it.